The plan is what builds the wealth
Research consistently shows that people with a formal financial plan retire with 2–4× more wealth than those without one. Not because of the advisor — because of the plan itself. We built the tools to help you make yours.
Retirement Planning
Find out if you can actually retire — and what happens if markets tank the year you do. Month-by-month simulation with CPP/OAS timing, what-if snapshots, and projected tax returns.
Can I retire?Tax Planning
See your projected tax return for any future year. Find out how an RRSP contribution actually affects your bottom line — in your province, with your income.
What will I owe?Insurance Gap Analysis
How much life insurance does your family actually need? Real math based on your income, mortgage, kids' education, employer benefits, and CPP survivor benefits.
Am I covered?Estate Planning
What do your heirs actually receive after probate fees and terminal taxes? See the real number — and how decisions you make today change it.
What do they get?Legacy Planning
Wills, powers of attorney, beneficiary designations, digital assets, healthcare wishes. A step-by-step workflow so your family knows where everything is.
Get organizedBudgeting & Cash Flow
See how money moves through your household — from gross income through taxes to savings. Pick a budget strategy that fits your brain and track it month by month.
Where's it going?RESP Planning
Will the RESP actually cover tuition? How do you withdraw it without a surprise tax bill? Real education costs, grant optimization, and tax-smart withdrawal strategies.
Will it be enough?Investment & Net Worth Tracking
Every account at every institution in one dashboard. RRSPs, TFSAs, pensions, LIRAs, non-registered — see your full net worth and whether your allocation matches your plan.
See the full pictureAI Assistant
It's 2am and you have a tax question. Loonie pulls from CRA tax folios, calculates your actual marginal rates, and sees your full financial picture.
Ask LoonieLearning System
Don't understand personal finance? That's the whole point. Short lessons on TFSAs, RRSPs, CPP, and taxes — tied to the tools you're already using. Free with every account.
Start learning“Those who plan have more than double the wealth.”
Lusardi & Mitchell, NBER — instrumental variable study confirming that the act of planning itself drives wealth accumulation, independent of income or education.
$99/year. That's it.
Calculators and learning content are free. The planning app is $99/year per household. No credit card required to start.
Founders lock in $79/year for life.
Reserve Your Place In Line